It’s vital to take the time to really look at what your marketing is achieving, and understand and build capability in current best-practice.

I run interactive half-day and full-day workshops for your teams that enable you to be more effective in the development, planning and execution of your strategy, programmes and campaigns, including:

Marketing strategy and planning

  • Dveloping your marketing strategy & subsequent plans
  • What’s working, what’s not and why?
  • What would be better if…?

Content creation and leading thinking

  • Developing thought leader programmes
  • Story-telling and emotion in B2B marketing
  • Customer insight (what matters to your customers?)

Ideas generation

  • Developing themes
  • Big Ideas v Big Tactics

Social media

  • Rules of engagement for the social era
  • Bringing your business to their ‘Aha’ moment

…and more, including bespoke workshops.

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